Return of the Ancient Gods

Chapter 038: Intense Business War

After the college competition ended, King Kang and Chu Nan tacitly decided to vigorously promote elixirs the next day and start a commercial war.

Prince Kang's Mansion,

King Kang looked at the price calculated by the account bookkeeper and frowned.

"No, the price of the Qi-nourishing Pill is too low at 150 middle-grade spirit stones per bottle. Raise it to 200 middle-grade spirit stones!"

"Your Highness, please think twice. The price has been raised to 150. This increase is already very high. If we raise it too much, wouldn't we just drive people towards Prince Chu Nan?" Mr. Accountant explained timidly.

"Are you teaching me how to do things? I lost so much money when I bought the Purple Spirit Grass. Shouldn't I take this opportunity to make it back?" King Kang's face turned ugly. He was originally in high spirits after winning the college competition and was ready to do a great job. He didn't want to hear such disappointing words, so he beat Mr. Account Book to death.

"This time we have also demonstrated our strong strength to everyone. High quality and low price are justified!"

The latest price of Kangwang Mansion immediately caused public outrage as soon as it was announced:

"The price of the Qi-nourishing Pill has doubled. Why doesn't Prince Kang's Mansion go and grab it?"

Qi-nourishing pills have mild medicinal effects and few side effects, and are a must-have food for households. Now their prices have skyrocketed, causing panic among the people.

"The Wen family also has Qi-nourishing Pills for sale. The price is still 100 middle-grade spirit stones. Although the quality is slightly inferior, it's not much worse!"

The Wen family's business was suddenly filled with noise and angry curses:

"They limit the purchase to one per person, and sell 1000 per day? How can they sell such a small quantity? Can they still do business?"

King Kang was originally worried about the Wen family's pricing, but the sale was limited to 1000 copies, which put his mind at ease.

At the close of the first day, Kangwang Mansion achieved great success, with sales far exceeding that of Chu Nan.

"The results are out. The sales volume of Prince Kang's Mansion today is more than 1 times ours. If we include the sales volume of the previous few days, the data will be even more exaggerated." Qiu Lu reported to Chu Nan after returning from the investigation.

"As expected, King Kang is just testing the waters now. The market consumption will explode in a couple of days." Chu Nan smiled and got to the point.

“It’s unexpected that King Kang is so greedy as to raise the price so much, but this is exactly what I hoped for.

The key now is to find out how much he has invested in the Qi-nourishing Pills."

"Judging from the sales data of Prince Kang's Mansion in the past few days, they should have invested at least 70% of their resources in the Qi-nourishing Pills." Qiu Lu thought for a moment and then added,

"Now the wealth of Prince Kang's Mansion has widened again to 70 times ours."

"Seventy percent? That's really cruel. But this way he won't be able to escape!"

Chu Nan smiled evilly. This was already a good situation. King Kang had completely fallen into the trap. He began to arrange various tasks with the head of the Wen family:

"Master Wen, I asked you to help us find partners and invite them to invest in us so that we can distribute low-level elixirs. How is that going?"

"Don't worry, your Highness. It has been done. I have accumulated a lot of connections over decades of business and I can be trusted!" The head of the Wen family patted his chest and made a solemn promise. It was easy to accomplish the task with his strong connections, and the other party did not want to miss out on such a great opportunity to make money.

"One more thing. I hope that the people of Nanchu can get as much benefit as possible this time, instead of filling their own wallets. I hope they have this awareness and responsibility." The old man reminded that although this requirement is strict and even contrary to the other party's original intention of helping him, it is still necessary to insist on it.

“We have to be selective when looking for people. Although we borrowed their funds, we also gave them enough benefits.”

The head of the Wen family naturally understood what this meant and nodded in agreement.

"Sir, although we now have enough stocks of elixirs, we have run out of funds and advertising becomes a problem..." The head of the Wen family added hesitantly. This really caught him off guard. The scale of the event was far beyond his imagination. Fortunately, Chu Nan had anticipated this and should have already found a solution.

"Don't worry, there will be enough funds in the account within two days!" Chu Nan comforted calmly, but he was actually unsure in his heart. The other side had not given a reply yet, so he added:

"You open a handicap in the black market in the name of the Wen Family Chamber of Commerce and bet on the outcome of each day. The day after tomorrow we will win big, and you can handle the rest directly."

"I understand!" Wen Tao understood what he meant and agreed with Chu Nan's approach of using all means to make money, but he still trusted Chu Nan's confidence, even though Chu Nan had not produced any results for what he had said before.

King Kang chose to use stillness to overcome movement for the time being.

Chu Nan privately contacted the seven great families to solicit funds and received support from three families, including the Wang family, but there were also corresponding conditions:

"If you want our support, then you must win this bet!"

If we want the three major families to strengthen their confidence, we must achieve some results. That is to say, we cannot rely on the funds here for the time being, but such a breakthrough is already very difficult.

When Chu Nan was getting extremely anxious, someone from Yuncheng came and brought all the assets of the people in the city, as well as the assets of the Ziyan Mountains.

"I accept your kindness. I borrowed this money from you. After the matter in the capital is resolved, I will definitely pay it back with interest."

"Everyone's power is limited, and we can only help you this much. I hope you can succeed!"

The next day, the Wen family launched all of their Qi-nourishing Pills, and market competition became fierce:

"It seems that the little wolf cub has lost his patience. No matter what tricks you play, I will take them on!"

On the third day, the Wen family launched a new type of elixir and promoted it extensively:

"This is our latest Qi-nourishing Pill, which is 100% more effective than regular Qi-nourishing Pills. It's priced at medium-grade spirit stones per bottle.

Because of the improved prescription, the new Qi-nourishing Pill cannot be taken at the same time as the previous one within three months, otherwise it will cause adverse reactions and your practice will be hindered for a period of time.

If someone accidentally takes it, the Wen Family Chamber of Commerce is willing to treat them for free and compensate them a hundred times the original price!"

As soon as the news broke, it caused an uproar:

Chu Nan's calculations were not pleasing, but the hundredfold compensation also showed everyone his sincerity and they did not take it too seriously.

The most important thing is the powerful killing power of the new type of elixir, which has increased its efficacy by as much as 30%!

Although everyone knew that the Wen family still had a lot of stock, the new Qi-nourishing Pill still caused a rush when it came out.

In contrast, the Prince Kang's Mansion was deserted and no one was interested in it.

"You bastard, you little wolf cub, you want to let this batch of goods rot in my hands, you are so cruel!" Upon receiving the news, King Kang was so angry that he vomited blood. He smashed the furniture crazily and directly beat up the people who reported the news.

"It has come to this, Your Majesty, you don't have to be angry, it's not a foregone conclusion yet." The cloaked young man consoled him, surprised that Chu Nan would do this, but he did not lose his composure, and patiently analyzed it with a sharp look:

"This new type of elixir is quite unexpected, but the bet is about who has the highest elixir sales. Now Chu Nan has come up with this just to get everyone to take sides. As long as our elixir is more advantageous, we will still be the final winner."

"Are you talking about price war, lowering prices to compete?" King Kang calmed down a little, murmured, and thought carefully about what the other party said.

"You can't catch a wolf without sacrificing a lamb. Although I will suffer heavy losses now, as long as I can win this bet, won't everything be yours, Your Majesty?"

"Okay, I'll listen to you. If we're competing for family property, I don't believe that little wolf cub can beat me!" This woke King Kang up from his dream. King Kang finally realized that he was not the only cruel person. Chu Nan was really going to risk his life with him. He gritted his teeth and made up his mind.

As soon as Chu Nan's new type of elixir came into the market, the marketing situation of the day was completely reversed. The Prince Kang's Mansion couldn't even sell a single Qi-nourishing Pill.

The wealth gap between Prince Kang's Mansion and Chu Nan's side also dropped from 75 to around 60.

"At this point, all calculations are useless. It all depends on who has more capital!" Chu Nan concluded meaningfully.

……